What brands back K.H. Lee, the two-time PGA TOUR winner who successfully defended the AT&T Byron Nelson title in 2022? The Sponsors of K.H. Lee are led by CJ Group and Callaway Golf, two brands closely associated with the South Korean professional’s PGA TOUR career, equipment setup, and international visibility.
K.H. Lee, whose full name is Kyong-Hoon Lee, turned professional in 2010 and has become one of South Korea’s most recognizable male golfers on the PGA TOUR. His victories at the 2021 and 2022 AT&T Byron Nelson delivered more than trophies: they provided major sponsor exposure in one of golf’s most valuable North American markets.
Top Sponsors of K.H. Lee in 2026
| Sponsor | Category | Association With K.H. Lee |
|---|---|---|
| CJ Group | Primary corporate sponsor | Long-standing Korean corporate partner and one of the most visible logos connected to Lee’s professional golf career. |
| Callaway Golf | Golf equipment | Associated with Lee’s clubs, golf ball, woods, irons, wedges, and tour-level equipment support. |
| Odyssey | Putter equipment | Callaway-owned putter brand used in K.H. Lee’s professional equipment setup. |
Note: Player endorsement arrangements can change by season, tournament, region, and product category. The brands below represent the major publicly identifiable sponsor relationships associated with K.H. Lee as of the 2026 season.
CJ Group: K.H. Lee’s Key Corporate Sponsor
CJ Group is the most important corporate name among the sponsors of K.H. Lee. The South Korean conglomerate has a major presence in sport, food, entertainment, logistics, and golf, making it an especially logical partner for an established Korean PGA TOUR player.
For Lee, CJ support has added value beyond logo placement. A global company with strong roots in Korea helps connect his domestic fan base with his career in the United States. CJ is also highly active in professional golf through its involvement in PGA TOUR events and elite Korean golfers.
The relationship carries particular importance because K.H. Lee has produced standout results on the PGA TOUR. He won the AT&T Byron Nelson in 2021 and repeated in 2022, becoming the first player to successfully defend that tournament since Tom Watson in 1980. Those wins gave CJ significant exposure during nationally televised events in the Dallas-area golf market.
Callaway Golf: Equipment Sponsor and Tour Partner
Callaway Golf is another major brand linked to K.H. Lee. As a leading golf equipment company, Callaway supplies tour-caliber products across the most important performance categories, including drivers, fairway woods, irons, wedges, golf balls, and putters through its Odyssey brand.
For PGA TOUR professionals, an equipment sponsorship is highly technical. Players do not simply carry branded clubs; they work with tour representatives on shaft selection, loft and lie adjustments, ball performance, spin rates, launch conditions, and club gapping. A player such as Lee, known for controlled iron play and scoring ability, benefits from equipment tailored to tournament-course conditions.
Callaway’s association with K.H. Lee has included products from its premium tour ranges, while his putter setup has been connected to Odyssey, Callaway’s specialist putting brand. Since putters and golf balls can change during a season, fans should view any individual club model as a current setup detail rather than a permanent endorsement term.
Odyssey: K.H. Lee’s Putter Brand Connection
Although Odyssey operates as part of Callaway Golf, it deserves separate mention because putting is such a decisive area of professional golf. Odyssey is one of the most used putter brands on the PGA TOUR and has been a visible part of K.H. Lee’s equipment profile.
Lee’s two Byron Nelson victories showed the importance of reliable putting under pressure. In both winning campaigns, he handled demanding scoring conditions at TPC Craig Ranch, converting enough opportunities to beat elite PGA TOUR fields. That performance creates valuable exposure for a putter manufacturer, especially during Sunday broadcasts and trophy presentations.
Does K.H. Lee Have Apparel and Footwear Sponsors?
Golf fans often search for K.H. Lee clothing sponsors, shoe sponsors, or hat sponsors. However, not every apparel, footwear, glove, or accessory agreement is publicly announced as a long-term endorsement deal. Professional golfers may wear different products based on regional distribution, event obligations, seasonal contracts, or personal preference.
For that reason, it is more accurate to identify CJ Group, Callaway Golf, and Odyssey as the primary publicly recognizable brands in K.H. Lee’s sponsorship portfolio rather than speculate about every logo or item seen during a tournament.
Why K.H. Lee Is Valuable to Golf Sponsors
K.H. Lee offers sponsors a strong blend of PGA TOUR credibility, Korean market appeal, and proven winning experience. His back-to-back AT&T Byron Nelson wins remain the defining achievements of his career, and he has competed regularly against the world’s best players on major championship-caliber courses.
For brands targeting golf consumers in South Korea, the United States, and other Asian markets, Lee represents a valuable ambassador. His profile is built on consistency, professionalism, and success at the highest level of weekly professional golf.
In summary, the leading Sponsors of K.H. Lee in 2026 are CJ Group as his prominent corporate backer and Callaway Golf, including Odyssey, as his principal equipment-related brand connection. These partnerships reflect Lee’s status as a proven PGA TOUR winner and one of South Korea’s notable modern golf professionals.
